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Content Strategy for the Web by Kristina Halvorson

Content Strategy for the Web Kristina Halvorson ebook
Format: pdf
Publisher: New Riders Press
Page: 135
ISBN: 0321620062, 9780321620064

Content Strategy for the Web by Kristina Halvorson. Help users play with the features on teh site, help them discover. Please, please, please could we stop talking about content strategy as if it only applies to the web design professional. In charge of the daily update of the web sites, the Content Manager will also oversee the stations' social media strategy, including communicating accurately with listeners to secure brand integrity. Anything epic requires a strategy, lots of work, and Kristina will teach you how to create meaningful content in Content Strategy for the Web. I'm a strange mixture of designer, writer, editor, IA, project manager and techie. If a management consultant and a website copy writer got married, then Content Strategy for the Web would be their first child. Job Content Manager URHOU13-06 - Houston Texas Position Overview The Content Manager is responsible for the implementation of the local stations' content strategy on their online and mobile platforms maintaining brand cohesiveness as well as. Content Strategy for the Web download pdf. A content strategy is required to succeed. Content Strategy for the Web Kristina Halvorson ebook. Dan, as I understand it, a “content strategy” is an approach to Web development where you focus on the information the customer needs to successfully achieve the various tasks they must (or may) do with you. For organizations all over the world, Content Strategy for the Web is the go-to content strategy handbook. David McGillivray and the Big Lottery Fund Scotland to develop the web platform and social media content strategy for the Celebrate funding programme for the Glasgow 2014 Commonwealth Games. More brands are bringing more content in their web presence – to help customers make the right choice. Contemporary websites offer more than just information about your company, contact information, and your product offerings. Key to web charm, to awesomeness online, and we recommend you Do Epic Shit. New course: Content strategy for the web. How can you realize the value of content while planning for its long-term success? Looking forward to running a new course for the Publishing Training Centre later this year.